Saturday, September 19, 2009

Radio Spot: Food for Lane County

Radio Spot 60 Sec ‘Take A Scan Against hunger’ Food For Lane County Conceptualized and written by Gene L. Gillette Produced and aired. Copyright Gene L. Gillette




Cast: (1) Announcer , Store Manager, Woman checker, Woman Customer

Sd.Fx: General Walla of busy store. Carry throughout spot.

Store Manager (Over loudspeaker) “Welcome shoppers. Today’s special………..in the produce department………four heads of lettuce….one buck.”

Woman Checker: (pleasant) “Paper or Plastic?”

Woman Customer: (New York and nasal) “Paper.”

Woman Checker: “Did you find everything?”

Woman Customer “Pretty much…(pause)…are these pickles on sale?”

Woman Checker: “Let me scan them.”

(Sd Fx: Old time cash register rings up sale.)

Woman Checker: “What’s that?”

Woman Customer: “Oh that’s Roger, he was a checker in the old days.”

Woman Checker: “So he brings that cash register every time you go shopping?”

Woman Customer “Yeah, pretty stupid huh?”

Woman Checker: “Well whatever………(slight pause as she returns to checking)…..Let’s see now, these are on sale.”

(Sd Fx: Old time Cash Register.)

Woman Checker: (continuing) “………produce special”

(Sd Fx: Old time Cash Register.)

(Sd. Fx: Old time Cash register. For the second time in a row.)

Woman Checker: “I didn’t scan anything.”

Woman Customer: “He’s ringing up these coupons. Take a scan against hunger.”

Woman Checker: “Oh the Food for Lane County Coupons………..…….you know for every dollar they get, that equals one meal for a family of four?”

Woman Customer: “Sounds good.”

Woman Checker: “I think so and it’s tax deductible………(pause)……okay, your total is thirty-one dollars…….(slightly longer pause)……. Say are you folks from out of town?………….I’ve never seen you in here before?”

Woman Customer: “Yeah, we’re here for the convention.”

(Sd Fx: Multiple old time cash registers going off, all up and down the check out stands. Stagger slightly and do perspective.)

Announcer: “Next time you’re shopping at Oasis, Price Choppers or Sundance Natural Foods, look for the ‘Take a scan against hunger’ coupons”

(Sd Fx: Old time cash Register.)

Announcer: “Brought to you by Food for Lane County and KUGN.”

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